Business
Tiny-house sales boom…
Source: Yahoo
- In 2020, the tiny-house movement saw an increase in interest and a boom in sales thanks to the coronavirus pandemic.
- Insider spoke to experts about what they think the movement needs to achieve this year for tiny houses to become a legitimate housing option.
- Zack Giffin, the host of “Tiny House Nation,” said the movement’s main goal in 2021 is to convince more states and municipalities to legalize tiny houses across the country.
- To do that, experts say, the movement must market itself as a great option for singles and couples with no children, it must rebrand itself as an affordable housing option, and it must distance itself from RVs and camper vans.
When the coronavirus pandemic swept across the country in 2020, Nick Mosley didn’t know what would happen to his tiny-house construction business.
In March, his business, California Tiny House, was operating out of a 12,000-square-foot warehouse in Fresno, California. Mosley braced for the worst, knowing he wouldn’t be able to market his company at festivals or offer tours for the foreseeable future.
However, rather than see a downturn, Mosley was inundated with emails and phone calls from people inquiring about tiny houses. By December, Mosley had expanded his warehouse to 22,000 square feet and hired four more staff members to meet the demand and to keep his employees safe.
It ended up being a record year for the company, which built 30 tiny houses in 2020 alone. It was a direct impact of the coronavirus, Mosley said, as new groups of people became interested in the growing movement.
“The pandemic created a new need or created a new customer base that may not have been there previously,” he told Insider. “There are a lot of people that need backyard offices so that they can work from home but have separation from their family. There are college students that don’t want to be in dorms because they’re not socially distanced.”